Hey there, side-hustler!

LEt's get productive,
so you can Turn your passion into a real business. 

Caroline G.

Did you know that 1 in 5 businesses fail within the first three years?
Yep, unfortunately that's a true statement. 

New business owners often focus on the wrong things (like crafting the "perfect" business card) when instead they should be focused on driving sales and making real progress. 

Let me help you button up your days, so that you can start and finish work with focus, leverage the time you have available in the best possible way, and succeed long-term.

Let's turn that side-hustle into a real money-maker!

Stats don't lie.


Let me know if any of this soundS


☑ You have a gazillion boxes to check off on your to-do list, and limited time to make them happen. You haven't yet been able to quit your day job and make the switch for full-time focus

The boundaries are too blurred... You're not able to sit down and dedicate yourself fully because distractions keep creeping in, often hijacking your daily agenda.

☑ You're frustrated by the fact that it's taking F-O-R-E-V-E-R to build an audience, and you need to make sales NOW.


What it would feel like to:

☑ Regain control of your daily agenda in less than 15 minutes a day.

Start your work day with complete clarity on what needs prioritization.

☑ See and experience daily progress that lets you celebrate your milestones.

☑ Make consistent improvements to the spaciousness of your calendar without overwhelm.

☑ Proactively make more sales without waiting for x, y, or z to be in place first.

Close out your work day with a sense of pride knowing that your checked off your to-do's.

Learn how to finish what you start, so that you can become meticulously organized over time.

IF YOU WANT TO LEARN HOW TO supercharge your daily productivity,
welcome to the perfect solution:

A mini-course on how to effectively open up & close out your work days,
so you can turn that side-hustle into the money-making machine it's meant to be.




to productivity


Productivity gurus across time and space have long hailed it as the best way to start your day.
It prepares you mentally, creates calm, and keeps you in control. It's so simple, yet so sophisticated in its purpose.

The same goes for evening routines.
Winding down your day in an intentional way grounds you, lets you process the day, and helps you rest up, so you can start the next day even better. It produces both health benefits and happiness in one shot.

Well, did you know that your business also benefits from these types of routines?

Yup. Your business is your baby, and all babies need steady routines.
Trust me on that. I'm not only a Productivity pro; I'm also a proud mom to a very well-rested kid.

This mini-course teaches you how to create an opening and closing routine for your business, similar to the morning and evening routine you might use for yourself. Total game-changer!

You get to learn my signature Bookend Approach, which helps you increase your daily dose of positivity, productivity, and revenue - all in less than 30 minutes a day.

Let's leverage your time better, so you can make progress faster.

The idea of "bookending" is borrowed from the entertainment industry. That's where I got my inspiration.

You see, there is something called "encapsulated storytelling" that screenwriters and actors use in order to help their stories have both a strong start and strong finish.

That's what this framework is all about. 

The only difference?

This isn't fiction. This is YOUR story.
It's time to put yourself in charge of the narrative.


Bookend your days?

☑ You learn how to recognize open loops, which is how you hone your project management skills long-term.

☑ You learn how to finish what you start, which leads to increased compounding productivity over time.

☑ You affirm your vision and values daily, which continuously keeps you motivated and focused.

☑ You sharpen decision-making skills, which helps you procrastinate less and become a stronger leader.

☑ You remind yourself of the big picture and impact, which helps you become a more grateful and resilient human being.


1. Welcome
Get set up for success!

2. The Daily Bookend 
The big picture, why this routine works, & how to incorporate it into your week.

3. Your Opening Bookend
Learn exactly what to do at the top of every work session for increased focus and prioritization.

4. Your Closing Bookend
Learn exactly what to do at the end of every work session for increased sales and preparedness.

5. Final Thoughts + Download Your Cheat Sheet
Learn how to stay on track, and when to customize your bookend routine specifically for your business.

Curriculum Outline

here's what you'll learn inside of TBA:

ready to get started?


TODAY's INVESTMENT for lifetime access:
ONE (1) payment of $47


"If you want to be super effective..."

This is      for you if...

You’re an entrepreneur, solopreneur, or small business owner (with a team of under ten people) in any creative or content-creating field, for example photography, screenwriting, or music.

This is for you if...

You’re confident that your gifts will benefit the world, and you are eager to share more of yourself to finally reach the level of success you've dreamed of since you were little.

You’re a hard-worker with a passion for growth and self-development. You want to become the best leader you can be, and feel confident in all of your decision-making skills. No more self-doubt!

You’re ready to roll up your sleeves and do the deep work that’s required for your business to thrive long-term. You're not intimidated by a challenge, but welcome it with open arms.

You know what needs to get done every day, but you often get hijacked by other people's agendas, or you're not able to focus... for whatever reason. 

You're not making consistent sales in your business, and you're not quite sure how to best go about your marketing and networking efforts. 

You’re an employee in someone else's business and don't have any immediate plans on starting your own business. Entrepreneurship just isn't for you because you're not a risk-taker.

You're not yet sure what type of business you want to run, or what your message is to the world. You aren't quite ready to share your voice with others, and need a little more time to figure things out.

You aren't interested in self-development, learning, and growth because you don't perceive yourself as a leader in your industry. You're quite happy to blend into the background.

You don't plan on being in business for much longer, or you're not interested in changing how things are done because it's been working fine thus far throughout your career. 

You don't have problems focusing on what needs to get done (and doing those tasks). You're an experienced entrepreneur and know what needs to happen for your venture to grow organically. 

You're making a ton of money in your business, and feel very in control of day-to-day activities. You'd like more customized advanced help.




I’ve been an Organizing & Productivity Coach for over a decade now, and my passion is to help brilliant minds get their ducks in a row. I've run my business profitably from the get-go, and I'd love to help you do the same. You have a bigger purpose, and I'm here for it.

My clientele is a gorgeous mix of photographers, painters, designers, actors, musicians, illustrators, authors, directors, screenwriters, storytellers, and other types of innovative content creators...and what they all have in common is a deep desire to share their gifts with the world in the most expressive way possible. If that sounds like you, please join us in The Bookend Approach to Productivity!

I created this course to help more new businesses survive, and to eliminate the problem of "the starving artist." 

About me? I’m a Golden Circle Member of NAPO (The National Association of Productivity & Organizing Professionals), a Certified Photo Organizer, and a specialist in fields of systems architecture, digital asset management, personal knowledge management, project management, and productivity.

Let me help you make progress faster, so you can start to make some real impact instead of wasting time working for someone else's benefit.

Shall we get started?

Hejsan, I'm

has been featured in

ready to get started?


TODAY's INVESTMENT for lifetime access:
ONE (1) payment of $47


client love

As an entrepreneur, there is less of a divide between ‘leisure’ and ‘work’ and assets and to-do's can easily become overwhelming and never ending.

As a creative entrepreneur herself, Caroline gets that, and encourages looking at things in a uniquely holistic, calm, and pragmatic way.

Caroline manages to make the complex simple, breaking things down into manageable chunks that actually make you excited to get stuck in and do the organising work.

Always with a spirit of inspiration and kindness at the heart, Caroline has supported and motivated me to connect (and organise!) the dots so I can deepen into my purpose in a more peaceful, practical, and productive way.

Organising is a lifestyle, and I have so much respect and gratitude for Caroline's work and wisdom.


you've made it this far... so go ahead and jump in!

Look, I know what you might be thinking...

“I'm not really a routine person. I prefer to be more free-flowing, and just work on whatever comes to me...you know, though genuine inspiration. You can't plan that." 

I get the hesitation, but here's the thing:
If you can't make sales, you won't last.

You have to take action and work towards what you want. Every day.

You have a greater purpose, and nothing should stand in the way of letting that gift shine... the more progress you make and the faster it goes, the more freedom you'll have to be creative.

Entrepreneurs who can't make sales go out of business. It's as simple as that.

I'd hate for that to happen to you. 

The longer you wait, the longer you delay your own success. Let’s not go down that road. 

Take my hand and come on this journey with me, so you can welcome all the better things in life as soon as possible. Show up for yourself NOW! 


Give yourself a better narrative.

Every. Single. Day.

ready to get started?


TODAY's INVESTMENT for lifetime access:
ONE (1) payment of $47


Frequently Asked Questions

This course is set up as a one-time purchase with lifetime access. This means that when you enroll, you have access to everything (including any and all updated) until such time we choose to retire the course. There is no time limit on it. Should we ever decide to retire the course, you will receive ample time to download the contents.

Your one-time payment will be processed through our academy on teachable. We accept all major credit cards as well as paypal and bank transfers for international students. Applicable local taxes are by law automatically added to your purchased based on your location. 

No, not at all. We start from the absolute basics, so that everyone can keep up. If you watch the modules and do the work, you will learn everything you need to understand how bookending is supposed to work. We are confident that you will learn more than enough to make enrollment worth your investment. 

That is a risk you have to take. The bookending approach has been carefully curated to not be "just another routine," but something to help you accomplish more while feeling more focused every day. If you are open to trying this approach consistently and do the work as outlined, we are confident you will more than make up for your investment.

It's called "bookending" because you have two mini-routines that you perform (before you start working and before you wrap up) that encapsulates your day. They work just like bookends by holding your day together. By outlining your objectives for the day, you stay more focused on finishing those, and by reflecting on the things that threw you off course (if any), you improve for the following day. Over time, this progress leads to incredible productivity and focus.

Yes, it does. The curriculum has been carefully curated over many years with many students testing and proving its validity. If you do the work, you will see the results. Will it solve all your problems? Unlikely. But no mini-course can.

Sure. Liminal space is that transition period between two time periods or events where nothing much happens. For example, if you drive to and from your home and an office every day, that drive time would be an example of liminal space in your life. These transition periods are often a combination of winding up and winding up, and they're what we utilize in this mini-course. We make the most out of the liminal spaces when you're transitions to and from work. This helps you switch hats effectively and more intentionally. 

The bookending routines are designed to take you about 15 minutes at the start of your work day, and 15 minutes at the end of your work day. They are not meant to add time to your work day, but rather become built into it. For example, if you work between 9 AM and 4 PM, you would open your day with the opening bookend between 9 AM and 9.15 AM. Similarly, you would close out your day with the closing bookend between  3.45 PM - 4 PM. 

There's always a bit of work involved in creating positive change for yourself. There's no way to sugarcoat that part. However,  this routine is one of the easiest and least time-consuming changes you can make in your business, so yes, it's worth it. 

Unfortunately, that's an impossible question to answer because it depends on so many factors, including your available time, your dedication, your diligence, and your other commitments. We recommend that you set aside about one hour each time you want to watch all the videos, and then an additional 30 minutes each day to implement what you learn. Ideally, you will spend 15 minutes at the start or every work day on your opening bookend, and 15 minutes at the end of your work day on your closing bookend. This is the routine. You spend a little time up front to save a lot of time later.

No, not with this course. Naturally, you are welcome to reach out if you experience any technical issues or hiccups with the curriculum, but this mini-course is a self-study option only.  

Yes, we do. More information is available here. Send an email to hello@theswedishorganizer.com, or book an appointment to discuss your ideas.

We are happy to answer any questions you might have. You can use the chat button below to connect with us (that's the fastest way!), or you can email your question to support@theswedishorganizer.com with your question. We'll get back to you as soon as possible!


Copyright © 2009-2024 The Bookend Approach to Productivity® by The Swedish Organizer, LLC. The above payment option is for single users. We have multiple-user licenses as well as business licenses available. Please email hello@theswedishorganizer.com for more information. All third-party product names, logos, and brands in this course are property of their respective owners and used with permission. The Bookend Approach to Productivity may not be reproduced elsewhere without explicit written permission. By enrolling in this course, you acknowledge that you understand and agree to the terms and conditions available on the checkout page, on our website, and on our course site. Although this course will guide you in reaching your goals, we cannot predict nor guarantee a specific individual result or outcome. Your success is based on so many variables, including your actions, motivation, and commitment on following through with the coursework, and that may differ for each individual, so please understand that individual results may vary. We make no promises or warranties concerning your likelihood of success, performance, or results of any kind. There is an inherent risk with any endeavor, including a loss of capital, loss of customers, and loss of digital assets, and therefore you assume all responsibility for any such risk. In the course and on our sales pages, we presents testimonials from other people about their experiences with out websites and products, and those are for illustration purposes only. Results are not typical. The opinions are their own and does not represent the voice of anyone who works for The Swedish Organizer, LLC.